KWS - Social MEDIA

Services:

• Social Media

• Content Creation

Project overview

KWS approached Farm Stock looking to grow their social media following, increase product awareness and audience engagement for their maize portfolio ahead of drilling season.

Approach

Key to the success of this campaign was to put the maize technical experts front and centre of the content. With their in depth knowledge and technical expertise, they were best placed to eduate farmers as to the benefits of growing maize and how to make the most out of the crop.

Results

The campaign generated over 300,000 views across social media, increased follow count by 70% whilst building trust with farmers by position KWS as the maize experts.